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Premier League pitches £750m annual boost from ad sales revamp | Money News

Spluk.ph by Spluk.ph
February 14, 2026
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Premier League pitches £750m annual boost from ad sales revamp | Money News
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The Premier League may obtain a £750m annual income increase by centralising perimeter promoting gross sales and growing the variety of top-level industrial companions related to the world’s most profitable home soccer competitors, its golf equipment have been informed.

Sky Information has learnt that the 20 top-flight sides have been knowledgeable at a shareholder assembly this week that the Premier League had begun exploring an overhaul of a few of its industrial rights actions that will mirror a construction utilized by plenty of elite US sports activities.

One supply conversant in the presentation made by Premier League executives mentioned its preliminary modelling projected that promoting 60% of pitch-side promoting on a centralised foundation, and increasing its roster of top-tier companions from seven to 10, may generate an extra £750m of income every year.

The big incremental sum underlines the enduring industrial attraction of English males’s top-flight soccer at a time when a monetary redistribution settlement with the English Soccer League stays removed from being finalised.

Sources mentioned the presentation was made on an exploratory foundation, and that there have been as but no agency plans to proceed with such a revamp.

The Premier League’s present syndicate of top-tier companions consists of Barclays, Microsoft, EA and Guinness.

It additionally has licensing offers with a number of firms, together with Topps, Soccer Supervisor and Sorare.

One membership govt on the assembly is claimed to have raised considerations that an growth within the variety of Premier League companions would elevate the chance of conflicts with particular person golf equipment’ industrial offers.

Learn extra on Sky Information:
P&O owners’ boss quits over Epstein links

£40m London float revived
Bank bosses pay surges

The shareholder summit was notable for the attendance of David Kogan and Richard Monks, respectively the chairman and chief govt of the Unbiased Soccer Regulator, who outlined plans for its inaugural State of the Recreation report back to be ready through the coming months.

The Premier League declined to remark.



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